![]() ![]() The question remains, however, does the movie match the marketing – or is this just another case of carefully chosen words speaking a heckuva lot louder than the action on the screen. Thanks to VHS and the thriving home video market, the sleazoid shocker became an instant cult classic. Back in 1982, distributors desperate to continue the coattail ride started with Halloween and Friday the 13th took the Spanish splatter film Mil gritos tiene la noche (“The Night Has a Thousand Cries”, roughly), renamed it, and added the intriguing tagline “You Don’t Have To Go To Texas For A Chainsaw Massacre!” With a final carnival barker punchline – “It’s exactly what you think it is.” – the results were unleashed on an unwitting world. Others actually deliver the goods the studio staged ballyhoo promises. Some horror movies can live solely on their carefully crafted hype.
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